How to Edit In App Subscriptions and Free Trials

An important option for your business

Changing your pricing is a vital part of running your video subscription business and while the Vimeo OTT team is here to help you make these adjustments if you need us, you can also make many changes directly on your developer accounts. This option means that you can change your prices whenever you'd like.

Differences between web and app subscriptions

You can already edit your own subscription pricing information on your Vimeo OTT Admin but that only controls the price of you subscription on the web. Because the app stores manage the payments on their platforms there are separate pricing values and settings on each platform that supports IAPs. This guide will walk you through the process of changing pricing values, including territory-specific pricing, and free trial durations on each platform.

Apple

Logging into App Store Connect

Log into App Store Connect using the Apple ID associated with your developer account then select your app. 

Navigating to the In App Subscription Page

Select Manage from the left hand menu on the App Store page under In App Purchases

Selecting and editing your subscriptions

The In-App Purchases section should now be showing all of your IAPs, you may have just one or multiple, select the one you want to edit first by clicking on the link under Reference Name.

If you are not sure which product should be changed you can reach out to the Enterprise Support team or your Account Manager who will be able to confirm these details for you

Next to Subscription Prices click the plus button and choose Plan Subscription Price Change

If you want to change all territories at once then make sure All Countries or Regions is selected or if you want to only change select territories make those selections now then click Next.

Select a start date for this price change to take effect and keep in mind that Apple has a mandatory two day waiting period before any price changes go into effect

Set the base currency and price which will be used to calculate all territory-specific pricing. 

Apple will now calculate all the prices by territory and do currency conversions where Apple supports the territories' local currency. Please note that not all territories have local currency support. 

If you need to set any custom territory-specific prices, do that now then click Next.

If you are raising the price of an existing subscription you will be give the choice to apply that change to existing subscribers or leave them at their existing price. 

If you are lowering the price of an existing subscription in any territories you will need to acknowledge this by checking the box next to "I understand...". Please note that sometimes certain territories will show as having been lowered when you are adjusting prices due to changes in exchange rates since this subscription was originally set up. 

Saving your changes

Acknowledge any warnings and click Done then when the dialog box closes click Save in the top right corner of the page. Your subscription updates will go into effect on the date specified.

You can edit or cancel any upcoming price change from this page if you change your mind by mousing over the line showing the upcoming date to reveal the red circle icon which you can then click to delete.

Editing free trials (if needed)

If you want to edit an existing free trial you can do that now by selecting Introductory Offers from the top menu bar.

Adding a new free trial or removing an existing trial requires Vimeo staff to properly configure.

If you do not have a free trial setup already and want to add one or if you currently have one that you'd like to remove please stop here and contact your Account Manager. Vimeo will need to make changes to your in app text to make sure this change is clear to users.

If you already have a free trial setup you should see an item under Current Introductory Offers that says how long it lasts. Pictured below is a week long free trial.

To change the existing free trial duration for this subscription click the plus button next to Introductory Offers. 

It is recommended to keep All Countries and Regions selected for the Countries or Regions for Introductory Offer but if you need this free trial to only apply to certain territories make those selections here and click Next.  

Set the Start and End Dates for the new free trial offer. It is recommended to select No End Date as the End Date unless you wanted to create a limited time free trial that will automatically end on a certain date. 

Select Free and then choose an option from the Duration drop down and click Next

You should now see the new duration reflected under Current Introductory Offers. 

Make sure to click Save in the top right corner of the page to save your changes.

If you need to make changes to your other subscription plan, simply return to the In App Purchases page, select the other subscription, then repeat the steps above.


Google

Logging into the Google Play Console

Log into the Google Play Console using the user credentials that you used to setup your Google Developer Account then select your app from the list in All Applications. 

 Expand the Store Presence menu and then In-App Products and click on Subscriptions.

Now you should be able to see your active subscription(s) shown and their current pricing. Click the blue arrow for the subscription that you want to edit. 

Changing the price

In order to change the price of the subscription, click Edit Price under the price number in the Price section.

Enter the new default price that Google will use to calculate all territory prices. Please note that not all territories have support for their local currency and that the base price's currency is determined based on the bank account that is linked to your Google Merchant Account. 

After entering a new price you can scroll down to see all of the territory specific prices that Google has created for your subscription. You can edit any specific territory price by hovering over the territory row and clicking the pencil icon as shown below.

When you have finished making changes you can click Apply Prices in the bottom right hand corner. 

Editing free trials (if needed)

If you want to edit the duration of an existing free trial on the in app subscription you can do so in the Subscription Options section. 

Adding a new free trial or removing an existing trial requires Vimeo staff to properly configure.

If you do not have a free trial setup already and want to add one or if you currently have one that you'd like to remove please stop here and contact your Account Manager. Vimeo will need to make changes to your in app text to make sure this change is clear to users.

Select the number in the box with the number of days for your existing free trial and edit it to be what you would like. 

It is recommended to not change any of the other settings without first checking with your Account Manager so that Vimeo staff can ensure your subscriptions continue to function as expected. 

When you are done making changes to your subscription, click Save Changes in the bottom right corner. 

If you need to make additional changes to your other subscription plan then return to the Subscriptions page, select the other subscription option, and repeat the steps above to make those edits.